Marketing Specialist

As the Marketing Specialist, you will be a key member in the planning, implementation, and execution of all HVAC Division Product launches, including the completion of all marketing and product launch materials, support of national and regional marketing campaigns, and other key product and channel marketing initiatives.

Activities include, but are not limited to, developing the marketing plan for each new product to be launched and all model updates, to aid in the execution of product marketing support for new product launches and product updates, ongoing literature development and updates, channel marketing and program and campaign support involving all HVAC Division products, and the management of product marketing assets for all company brands.

You will also be responsible for Market Research and Analysis on products and competing brands along with the maintenance of our product database identifying key features, data and creative, working collaboratively with all marketing/product team members in order to ensure an effective launch for each product.